Our story

“La Loca by Elien Jansen truly is my creative playground”

After years of having honed my craft as a photographer, I feel confident to explore and begin new projects. The idea of ‘La Loca’ was born from my intrinsic need to create. La Loca truly is a creative playground for myself and the people I work with. I strive for it to be an embodiment of my essence, so that it will attract and hopefully inspire, like-minded people.

Fun, frivolous, edgy, feminine, dreamy, different. 

My first project with La Loca is a capsule collection. After years of working in the fashion industry, this seemed like a logical step for me.This unisex clothing collection is one of many things La Loca stands for. Playing with my own pictures and some series’ names gathered in to this unisex clothing collection. All of the pieces are perfect for spicing up everyday life.

This collection is launched in time for the end of year celebrations. Want to surprise someone with a unique gift? Or simply want to treat yourself on a limited edition piece? Search no further, choose between the ten items I've designed especially for you. 

Thank you for the support, it means the world to me.

***Watch out! The risk of these items being stolen by siblings or friends is very high…